22th September 2016 / POLIAKOV, the Vodka of Extreme, pursues its international rise with the launch of a giant 4.5L bottle.
The goal of this range extension is to complete the POLIAKOV Vodka range with a huge and extreme bottle size, perfect for brand visibility and perceived as a celebration reference for consumers. From 5cl to 450cl, the POLIAKOV range is now adapted to answer every need.
Presented in an individual case picturing the POLIAKOV characteristic freezing and cosmic universe, with the prevailing blue colour with hints of silver and red, the giant bottle remains homothetic to the rest of the range and therefore reaches a height of almost half a meter (20 inches).
With worldwide ambitions and a strong focus on the on-trade segment, POLIAKOV 4.5L is forecasted for bars with an upside-down label and a dedicated wall pourer for great bar visibility and easy service, but it is also scheduled for the off-trade segment where it will be put forward with a metallic blue cradle.
POLIAKOV Vodka giant 4.5L bottle is released in September 2016. 450cl – 37.5° – RSP 80 €
POLIAKOV Vodka is already available in 5cl, 20cl, 35cl, 50cl, 70cl, 75cl, 100cl, 150cl, 150cl and 200cl.